KOL/KOC Service
The development of the Internet and social platforms have completely triggered and spread the deep desire of human beings to "Share"
This is also the reason why influencers can play a great role in brand marketing today
Use influencer marketing to create word of mouth
Focus On Exposure
If your marketing goals are exposure and large-scale reach, it is recommended that you choose KOL as a partner. You can choose Facebook, Instagram or blog for graphic cooperation; if you have a large budget, you can also consider video cooperation on YouTube according to the product.
KOL
KOL（Key Opinion Leader）：
They have a certain influence, can represent the opinion of a specific group of people or groups. With the growing influence of social platforms, many “Influencers” with high reputations on the Internet have gradually become influential KOLs.
Focus On Conversion
If your brand has a certain reputation, and the current goal is to increase the conversion rate, or you want to use a small budget for marketing testing, then we will recommend you to use KOC as a partner to have the opportunity to actually improve sales results.
KOC
KOC（Key Opinion Leader）：
KOC is not a public figure, but an amateur who hides in the consumer group. By sharing the product use experience on social media, he/she calls on relatives and friends around him/her to buy and support the product together, and build a reputation over time to become the KOC among the consumer groups.
Long-term Benefits
If your goal is to create long-term marketing benefits, it is recommended that you cooperate with bloggers. The blog articles includes text and photos, it can introduce products completely to respond to consumers’ curiosity about products. After posting for a while, it would have a chance to help SEO and improve search rankings.
Start Influencer Marketing Now
In Daione, brands have the complete right to choose. Even with a small budget, you can start influencer marketing right away. As long as you clarify your marketing goals, you can freely match influencers and platforms.
Daione supports 4 social platforms (Facebook, Instagram, YouTube, Blog) to meet the diverse needs of marketing operations. At present, there are thousands of KOL/KOC influencers on the platform waiting to cooperate with you!
